Logos and Symbols

The trick is to create a well-designed logo or symbol, powerful enough to instantly convey your message – if you can do that, you’ll succeed in capturing your audience.

In this course you have the opportunity to examine work from many of the best graphic designers, and discuss what turns their imagery into visual poetry. You’ll explore what makes a logo or icon instantly recognizable and relatable to the public, and take a closer look at common symbols and their meanings.